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Communicate the value and impact of what you do, explain your work, sell your services

Charanga – copywriting, website development, and vision, mission and values

Charanga music education resources

Charanga creates modern, fun and irresistibly easy-to-use online resources to help teachers to inspire and excite children and young people to learn music in the classroom. Our paths kept crossing through our work in music education, until it seemed obvious we should be working together! We were commissioned initially to help develop the communications strategy…

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Real Ideas Organisation – writing for the web

Writing Services created a writing for the web INSET training day for the Real Ideas Organisation which included web navigation and good digital writing. “Anita is one of the best communications professionals I have ever worked with. She never fails to deliver – and always with warmth, clarity and absolute professionalism.” Matt Little, Director, Real Ideas…

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Source Software – brand development through writing

Copywriting, tone of voice - software company

Writing Services honed the brand development skills of the Source team through written communications and improving the company’s tone of voice. “Since ‘discovering’ Anita Holford, the quality of our marketing and communications have taken a quantum leap forward. She has worked tirelessly to understand Source as a business, the markets we operate in and then…

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Alexandra Wilson – copywriting

Alexandra Wilson is a fitness, health and nutrition expert who Anita started working with when they were both setting up their businesses in the early 2000s. Initially Anita provided copywriting for Alex’s promotional postcards and brochure: over time, the business and work expanded and Anita provided regular support and content for around six years including…

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