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Communicate the value and impact of what you do, explain your work, sell your services

PODCAST [39] Music, positive youth development, and academic partnerships, with Professor Beatriz Ilari, University of Southern California

White woman with long dark hair, beside the caption: Beatriz Ilari Centre for Music, Brain and Society, University of Southern California

Anita Holford talks with Beatriz Ilari, a Professor at the Centre for Music, Brain and Society at the University of Southern California, Los Angeles. They talk about a 10-year study looking at the impact of music and sports programmes for young people; and a short study using an evaluation method and approach to teaching called Positive Youth Development. They also discuss how academic researchers and music educators might connect to work in partnership.

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Learn the secrets of comms pros and get more impact from your comms: 50% discount in June

Graphic of 8 people sat around a table, table made up of coloured segments, in the centre is a lightbulb indicating 'inspiration and learning'. Around the outside is the text: Creative producer? Project manager? Admin assistant? Comms lead? Senior leader?

It’s more important than ever that as practitioners working music/arts/charities in education, wellbeing and social justice, that we communicate our value and impact, explain what we do, and sell our services. But what can you do if you don’t have a ‘comms person’?

These online, on-demand courses will help you learn the principles that comms people use every day, and create a comms mindset.

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Music connects beyond words: but writing matters too

Red wooden heart resting on a purple keyboard

A version of this blog was published in Leading Note – the magazine of the British Association of Music Therapy in May 2022. As someone involved in music education, community music, youth music or music therapy, you’ll understand the power of communication and connection. You’ll also have a deep appreciation of how music connects, beyond…

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