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Communicate the value and impact of what you do, explain your work, sell your services

How to get more traffic to your website and improve your Google ranking

Basic SEO for arts, music, small charities

If you’re a music organisation, arts organisation or small charity, you may be communicating well with specific audiences. But how do you grow your audience and get greater engagement and sales, participation and support on a small budget? One important and often overlooked tactic is to make sure every page on your site is ‘optimised’…

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Ken Robinson’s latest TED talk

In his latest TED talk, the creativity and education expert Sir Ken Robinson once again argues that human beings are diverse, curious, and creative – and our education systems should reflect that, not work against it. He refers to the US’s ‘No Child Left Behind’ policy but as you’ll see, could just as well be…

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Benefits of arts education – evidence from the U.S

If you’re needing to make the case for music or the arts in your school or organisation,Reinvesting in Arts Education – winning America’s future through creative schools, has proven useful recently for a few colleagues, so I thought I’d summarise some of the key findings here. It’s worth a fuller read, particularly the sections on…

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Learning revolutionaries – Learning Without Frontiers

I went to a conference put on by these people about a year ago and it both encapsulated all I believe about learning, and challenged my assumptions about how I think about learning. It was completely inspiring and fried my brain. I wish I’d blogged about it at the time but they’ve just released a…

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Creative practitioners and communities: raising standards in Wales

What do the words ‘community artist’, ‘artist working in the community’ or ‘artist working in a participatory setting’ mean to you? It’s easier to focus on what they have in common: using their skills/artform to help other people to get actively in involved in the arts. But beyond that, there’s a myriad of different ways…

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How to find out what young people really want from music education

With the national music education plan out hopefully early next week, local authority music services and others hoping to become part of the new music education ‘hubs’ will have to find ways to demonstrate what young people in their area want and need. It’s a tricky one, particularly for music services who have been used…

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