Posts Tagged ‘music education advocacy’
Influencing and advocating for your charity, arts or music organisation – part 2 decision science
Advocating for your cause following the Covid-19 pandemic using empathy, behaviour change and decision science – part 2.
Read MoreAdvocating for music in schools – 5 tips for heads of music/performing arts, music co-ordinators and music teachers
Advocating for music in schools after the pandemic – 5 tips for heads of music/performing arts, music co-ordinators and music teachers.
Read MorePODCAST [9] Jimmy Rotheram, primary school music teacher, on advocating for music education
In this episode, I’m talking with Jimmy Rotheram of Feversham Primary in Bradford. Jimmy is the teacher who was thrust into the spotlight to tell the story of how music contributed to transforming his school. He’s a great example of how one person with a mission and a story can get noticed and listened to…
Read More[NEWS] New online communications & marketing courses for music education, community music, music therapy
A new online course has launched, to help people working in music education, community music, and music therapy to improve their skills in communications and marketing. The short course – the first of a series – guides individuals or teams through the steps they need to take to become clear on their priorities for…
Read MoreHow to bring more relevant people to your website through content marketing
Would you like to grow the number of potential customers and stakeholders visiting your website, signing up to your enews, and ultimately supporting your organisation? Who wouldn’t. And in today’s era of ‘Google it’, publishing useful content – often called ‘content marketing’ – can make a big difference to the success of your charity or…
Read MoreThe #Mymusicaljourney Twitter campaign
Last month I ran a short Twitter campaign called #mymusicaljourney. I wanted to demonstrate a way of getting interest on social media that perhaps we don’t use enough in the music education/music for wellbeing sectors. It was also an experiment, as I wanted to test what worked, and what I could learn and pass on.…
Read MoreMarketing music lessons – why parents aren’t buying and how to change that – part 1 of 2
Encouraging more young people to take up music lessons – and their parents/carers to part with the money – can seem like an uphill battle. Perhaps it feels like something you’re powerless to control. Or maybe you don’t think it’s your role – particularly if you’re a music education hub in England without a peripatetic…
Read MoreFour first steps: Lobbying and advocacy for music and arts organisations
WHAT IS LOBBYING AND ADVOCACY? Advocacy in the political sense means creating awareness of an issue in order to influence public policy and funding decisions. The methods you use can be wide-ranging, from communications and media campaigns, to public speaking; from commissioning and publishing research to conducting polls. Lobbying is a type of advocacy that…
Read MoreFrom the band room to the boardroom …The 9 common lessons of music education that translate into success
A blog post that advocates music education from the perspective of business leaders. The author interviewed CEOs and business leaders about the correlation between music education and success. I shared this some time ago, but thought it would be timely to repost, as various campaigns for music and arts education pick up steam in the…
Read MoreArts advocacy – stepping up a gear?
It looks as if arts advocacy campaigning in the UK will be stepping up a gear this year. Not only are the funding cuts forcing us all to look long and hard at the true value of what we do, and to get even better at collecting and sharing evidence and stories – but a…
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