Communicate the value and impact of what you do, explain your work, sell your services

Posts Tagged ‘writing for advocacy’

13 quick checks to instantly polish your copywriting

How often have you looked at a report, brochure or web copy that you’ve written, and realised it isn’t as clear and appealing as you thought? Perhaps you haven’t known why?

Here are a few really simple guidelines to make sure your copy is easy to read, and to encourage your reader to read on.

“Anita has always been a great supporter and friend of Bridges Community Centre. We are delighted that she now uses the Centre as her work base and have often sought her advice on marketing issues which she has given freely. She also was responsible for writing the business plan for one of our successful Big Lottery funded…

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