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Communicate the value and impact of what you do, explain your work, sell your services

TBC Articles & Advice 1

A blackboard, with the word BRAND written in big blue letters. Other words and icons surrounding it associated with branding eg identity, attributes, values etc, pictures of eg a lightbulb, a key, a chart

Thinking of rebranding? Why writing is as important as design

4th July 2024

Rebranding always results in a refresh of the logo, colour scheme and design elements. But how often do you consider…

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Two hands reaching out almost touching fingers. Hands of God and Adam Sistine Chapel

Are you *really* reaching new people through your communications and marketing?

21st June 2024

This article explains why reaching new audiences/stakeholders is often overlooked and why it’s important. It shares ideas for extending your reach.

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Graphic of 8 people sat around a table, table made up of coloured segments, in the centre is a lightbulb indicating 'inspiration and learning'. Around the outside is the text: Creative producer? Project manager? Admin assistant? Comms lead? Senior leader?

Learn the secrets of comms pros and get more impact from your comms: 50% discount in June

29th May 2024

It’s more important than ever that as practitioners working music/arts/charities in education, wellbeing and social justice, that we communicate our value and impact, explain what we do, and sell our services. But what can you do if you don’t have a ‘comms person’?

These online, on-demand courses will help you learn the principles that comms people use every day, and create a comms mindset.

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Mobile phone placed on a keyboard. Phone displays the words, OpenAI

Do you need a copywriter now you have ChatGPT? I asked ChatGPT.

11th January 2024

There’s no ignoring it: AI is going to make its mark on every workplace, sooner or later. Many of us…

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Black background, white writing, with coloured dots below and sample lettering. Title is 6 branding tips and insights for small charities, music, arts organisations

Six branding tips and insights for small charities, music and arts organisations

31st August 2023

Last month, I spent a few hours learning from experts in brand in the charity sector, thanks to the CharityComms…

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Notepad, alarm clock, pen and clip on desk. Words written on notepad: Communication Strategy.

How to write a comms strategy and plan – for music, arts and non-profits

4th July 2023

A communications strategy and plan will help you to make best use of your time and resources. It’s an essential tool for ensuring reach and impact, partnerships and funding. Read on for tips and free templates.

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Could we help you or your organisation?

Need a freelance writer, freelance editor, or communications support
for your organisation? Get in touch to talk further and/or get a quote.

Could we help you or your organisation?

Need a freelance writer, freelance editor, or communications support
for your organisation? Get in touch to talk further and/or get a quote.