Creating your vision, mission and values

Good communications start with helping people to understand who you are, why you exist, and why it matters. Having a clear vision, mission and values helps with strategy, culture, impact measurement as well as communications.

We’ve found that sometimes small organisations don’t have these, and one way to begin to develop them is through a workshop with your team. We’ve created an activity sheet that you could use to help with this process: Download the Vision, mission, values diagram.