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Communicate the value and impact of what you do, explain your work, sell your services

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Notepad, alarm clock, pen and clip on desk. Words written on notepad: Communication Strategy.

How to write a comms strategy and plan – for music, arts and non-profits

4th July 2023

A communications strategy and plan will help you to make best use of your time and resources. It’s an essential tool for ensuring reach and impact, partnerships and funding. Read on for tips and free templates.

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How to write an annual report that has impact – Part 3: key messages

19th May 2023

Do you sometimes struggle to tell people who you are, what you do, and why they should be interested? Part 3 of my blog on How to write an annual report that has impact focuses on key messages.

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Copywriting - Hearts and minds, value and impact

How to write an annual report that has impact – Part 2: persuasive writing

10th May 2023

The second in a three-part blog describing how to write an annual report that has impact. This blog focuses on persuasive writing.

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Annual reports laid out on a desk

How to write an annual report that has impact – Part 1: step-by-step guide

1st May 2023

If you know your last annual report didn’t do you justice, and you want your next to really pack a…

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Red wooden heart resting on a purple keyboard

Music connects beyond words: but writing matters too

1st February 2023

A version of this blog was published in Leading Note – the magazine of the British Association of Music Therapy…

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How using social media to grow your reach, relationships and impact

Using social media to grow your reach, relationships and impact – an introduction

1st January 2023

Anita Holford of Writing Services shares some advice to help you think about the purpose of social media for your organisation.

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