Communications & marketing for music/arts
Music connects beyond words: but writing matters too
A version of this blog will be published in Leading Note – the magazine of the British Association of Music Therapy in May 2022. As someone involved in music education, community music, youth music or music therapy, you’ll understand the power of communication and connection. You’ll also have a deep appreciation of how music connects,…
Read MoreHow to write an annual report that has impact – Part 1: step-by-step guide
If you know your last annual report didn’t do you justice, and you want your next to really pack a punch, there are a few simple steps you can take. This is part one of a three-part blog: a step-by-step guide to the process of writing an annual report. In the second part, I look…
Read More3 simple copywriting tips to help you avoid the fear of the blank page
Writing is a funny thing. Everyone can do it, everyone does do it. Yet lots of people lack confidence or get distracted when they need to write for work. Worries about grammar rules, not being able to summon the right words, and fearing other people’s criticism can completely take the pleasure out of writing. If that’s you or someone…
Read MoreREVIEW: Demystifying music education research – Anita Collins’ new online course
Anita Holford of Writing Services reviews Dr Anita Collins’ ‘Bigger Better Brains starter course’.
Read More10 useful questions to ask when planning your social media content
Are you responsible for/do you ‘do’ social media for your organisation? ? Struggling with engagement? Here are ten tips (no.1 is above!): Would you like to get more attention on social media, attract more followers and get more engagement from those who already follow you? We have an ‘on-demand’ short online course that can…
Read MoreInfluencing and advocating for your charity, arts or music organisation – part 2 decision science
Advocating for your cause following the Covid-19 pandemic using empathy, behaviour change and decision science – part 2.
Read MoreAdvocating for music in schools – 5 tips for heads of music/performing arts, music co-ordinators and music teachers
Advocating for music in schools after the pandemic – 5 tips for heads of music/performing arts, music co-ordinators and music teachers.
Read MoreAdvocating for music education, youth/community music and music therapy during the pandemic
We all know that the major stakeholders of music education, community music, youth music and music therapy will be struggling with the effects of the pandemic. Their instincts may be to focus in on what they think is essential, and to cut or reduce whatever music activities you provide or support. Anita Holford shares some…
Read MorePODCAST [21] Body percussion, STOMP and accessible music-making – with Ollie Tunmer, Beat Goes On
Anita Holford talks with Ollie Tunmer of Beat Goes On who teaches body percussion and samba drumming, and moved his sessions online during lockdown.
Read MorePODCAST [20] Representation and inclusion in music education – with Malaki Patterson, music producer, manager and community musician
In this episode, I’m talking with Malaki Patterson, who is Gloucestershire-based music producer, community musician, music manager, and creative director. Malaki has helped to achieve much change in the county, to support young people facing barriers in access to music and progression routes into the industry. You can listen now below, or on Spotify (search…
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