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Communicate the value and impact of what you do, explain your work, sell your services

AH: Hello. It’s Anita here, and welcome to this month’s podcast. In this episode I’m talking with Liv McClennan, who’s co-director of a public interest company called ‘Music for Wellbeing’, and she’s also a community musician. Now there’s a lot I know that you’d be interested to hear from Liv, but this episode is a…

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AH: So hello, it’s Anita here, and welcome to this month’s podcast. In this episode I’m talking with Penny James, who some of you in Wales may know as one of the best media publicists on the circuit. She’s held press manager roles with organisations such as Welsh National Opera and St David’s Hall, and…

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Content marketing for charities and music organisations

Would you like to grow the number of potential customers and stakeholders visiting your website, signing up to your enews, and ultimately supporting your organisation? Who wouldn’t. And in today’s era of ‘Google it’, publishing useful content – often called ‘content marketing’ – can make a big difference to the success of your charity or…

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I think the caps for all headings is a bit difficult for reading. Could we change heading two, three, four, five, six to sentence case? In fact, headings four five and six are so small I don’t think I’ll use them but safest just to change to sentence case for anything except heading one –…

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