Communicate the value and impact of what you do, explain your work, sell your services

Case Studies

Make Music Gloucestershire – resources for inclusion in music

Resources for inclusion in music

Make Music Gloucestershire, the music education hub for the county, was launching an Inclusion Conference. They wanted to add value to the event by signposting people to resources to help make music education more inclusive. They approached us because Anita has worked with the partnership over many years, and has a special interest and knowledge…

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Wiltshire Music Connect – case studies, leaflets and communications strategy

Wiltshire Music Connect music education advocacy flyers

“You’ve brought music hub communications expertise into our team and we’ll be communicating more effectively as a result of it. We enjoyed the balance between support and challenge and appreciated your sensitivity to particular issues and challenges. Thank you.” Nick Howdle, Leader, Wiltshire Music Connect. We’ve worked with Wiltshire Music Connect on a range of…

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South Bristol Youth – content writing for Annual Impact Report and website

SBY AIR 2016-17

“Anita has become my go-to expert for charity marketing/communications. She did an expert job for my client South Bristol Youth (SBY). Anita distilled enormous amounts of information from written copy to verbal briefings from key staff, to produce clear and compelling content writing and a design brief for SBY’s first annual impact report. I recommend…

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University of Sunderland – writing content for online training

Participatory arts online course training materials

Our copywriting work for the University of Sunderland was very exciting as it involved our very first foray into developing online training materials for a MOOC – a Massive Open Online Course. A MOOC is aimed at unlimited participation and open access via the web. In addition to traditional course materials such as filmed lectures,…

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Sanctuary Retirement Living – copywriting promotional brochures

Sanctuary retirement living member of staff

Sanctuary Retirement Living (SRL) approached Writing Services to tender for its first sub-contracted copywriting project. We were asked to develop copy for brochures to promote five of its 29 properties. The Marketing Manager then commissioned copywriting for the remainder of its properties. SRL is a not-for-profit organisation which has 29 properties across England. It provides…

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The Leicester-Shire Music & Cultural Trust – communications

Leics Cult Trust communications strategy

We were asked to do some communications work, along with our colleague and friend Marc Jaffrey, for the Leicester-Shire Music and Cultural Trust. The Trust was in its early stage of formation, and its trustees wanted some support to help with their fundraising. The Trust was set up to raise funds to support the work of…

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Gloucester Culture Trust – copywriting annual impact report

Gloucester Culture Trust (GCT)’s director Hollie Smith-Charles saw the Impact Report Anita had created and provided copywriting for local music charity, The Music Works. So when she needed someone to create and provide copywriting for GCT’s first annual impact report, she knew who to ask. GCT aims to put culture at the heart of Gloucester.…

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Brighton & Hove Music & Arts – communications strategy

BHMA communications strategy

“Anita did great work with our leadership team, really listening to our initial thoughts, progressing the thinking, and then developing a helpful communications strategy with tangible outcomes. This has built on the work she had already carried out, working with our teams on digital marketing, and communications work for Our Future City”. Peter Chivers, Head…

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King’s College, London – editing work culture and creativity reports

We were asked to do some editing and rewriting work by King’s College, London on The Cultural Value Scoping Project report, the second report of The Cultural Value project. This was a significant piece of research supported by the Arts and Humanities Research Council. The report needed to be easy to read for a wide audience of…

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Charanga – copywriting, website development, and vision, mission and values

Charanga music education resources

Charanga creates modern, fun and irresistibly easy-to-use online resources to help teachers to inspire and excite children and young people to learn music in the classroom. Our paths kept crossing through our work in music education, until it seemed obvious we should be working together! We were commissioned initially to help develop the communications strategy…

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